[openstack-dev] Mascot/logo for your project

Steven Hardy shardy at redhat.com
Mon Jul 11 15:33:57 UTC 2016


On Mon, Jul 11, 2016 at 08:00:29AM -0700, Heidi Joy Tretheway wrote:
>    The Foundation would like to help promote OpenStack projects in the big
>    tent with branding and marketing services. The idea is to create a family
>    of logos for OpenStack projects that are unique, yet immediately
>    identifiable as part of OpenStack. Weâ**ll be using these logos to promote
>    your project on the OpenStack website, at the Summit and in marketing
>    materials.  
>    Weâ**re asking project teams to choose a mascot to represent as their
>    logo. Your team can select your own mascot, and then weâ**ll have an
>    illustrator create the logo for you (and we also plan to print some
>    special collateral for your team in Barcelona). 
>    If your team already has a logo based on a mascot from nature, youâ**ll
>    have first priority to keep that mascot, and the illustrator will restyle
>    it to be consistent with the other projects. If you have a logo that
>    doesnâ**t have a mascot from nature, we encourage your team to choose a
>    mascot.
>    Hereâ**s an FAQ and examples of what the logos can look like:
>    http://www.openstack.org/project-mascots
>    Weâ**ve also recorded a quick video with an overview of the project:
>    https://youtu.be/LOdsuNr2T-o
>    You can get in touch with your PTL to participate in the logo choice
>    discussion. If you have more questions, Iâ**m happy to help. :-)

TripleO has had some discussion already around a project mascot, and we've
settled on the owl logo displayed on tripleo.org and our launchpad org:

http://tripleo.org/
https://bugs.launchpad.net/tripleo/

(There is also a hi-res version or SVG around, I just can't find it atm)

This was discussed in the community and accepted here:

http://lists.openstack.org/pipermail/openstack-dev/2016-March/089043.html

Which was in turn based on a previous design discussed here:

http://lists.openstack.org/pipermail/openstack-dev/2015-September/075649.html

So, I think it's likely (unless anyone objects) we'll stick with that
current owl theme for our official mascot.

Overall I like the idea of encouraging official mascots/logos for projects,
quite a few have done so informally and I think it's a fun way to reinforce
project/team identity within the OpenStack community.

Thanks!

Steve Hardy



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