[openstack.org] SEO Improvements

Jimmy McArthur jimmy at openstack.org
Fri Mar 13 21:49:24 UTC 2020


> Jeremy Stanley <mailto:fungi at yuggoth.org>
> March 13, 2020 at 4:33 PM
> On 2020-03-13 20:59:30 +0000 (+0000), Sean Mooney wrote:
> [...]
>
> Yep, this trips me up fairly often as well. The pattern of serving
> multiple versions of documentation is a fairly widespread one, far
> beyond just OpenStack circles, so maybe we should look at some other
> examples and see if we can reverse engineer how they manage to
> direct search results to their latest versions. For example, why do
> searches for Python module names return results under
> https://docs.python.org/3/ before they return results for
> https://docs.python.org/3.5/ ? I briefly skimmed the page sources
> for some examples but nothing jumped out at me, nor did the site's
> robots.txt provide any insight. Perhaps SEO specialists know what
> trick is at play there?
I will add it to my list of questions.  Normally you'd do it with 
redirects to the latest, but that doesn't help if you're trying to keep 
archived documentation.
> Sean Mooney <mailto:smooney at redhat.com>
> March 13, 2020 at 3:59 PM
> On Fri, 2020-03-13 at 15:46 -0500, Jimmy McArthur wrote:
>> Sorry - I accidentally left Zuul keywords and examples in there. Fixed
>> below:
>>
>>> Jimmy McArthur<mailto:jimmy at openstack.org>
>>> March 13, 2020 at 3:27 PM
>>> Hi all -
>>>
>>> We've contracted a professional SEO firm to help improve search
>>> placement for all OSF projects.  I'd like to crowd source this on each
>>> of the project mailing lists, so the community is able to be
>>> involved.  Could you all help out in providing the below:
>>>
>>> “Wish List” of keywords: 8-12 big terms you think fit your domain (if
>>> you only have 4-5 to share, fewer is okay)
>>> - open infrastructure
>>> - ?
>>>
>>> At least 3 competitors
>>> - AWS
>>> - ?
>>>
>>> Any other input on positioning, offerings, etc. that you think will
>>> help best filter for relevance
>>> - ?
>
> honestly the only think i would like to see is fixing the search result so that the 'latest' version of all our doc
> are at the top of the list instead of pike.
> the docs for our older release always come up first and its hard fo fine the direct link to the 'latest' version which
> tracks master.
>
> granted i have it save in my broswer history but when users are looking for docs on things it would be nice if they got
> the more recent docs.
>>> Cheers,
>>> Jimmy
>>>
>
> Jimmy McArthur <mailto:jimmy at openstack.org>
> March 13, 2020 at 3:46 PM
> Sorry - I accidentally left Zuul keywords and examples in there. Fixed 
> below:
>
>
> Jimmy McArthur <mailto:jimmy at openstack.org>
> March 13, 2020 at 3:27 PM
> Hi all -
>
> We've contracted a professional SEO firm to help improve search 
> placement for all OSF projects.  I'd like to crowd source this on each 
> of the project mailing lists, so the community is able to be 
> involved.  Could you all help out in providing the below:
>
> “Wish List” of keywords: 8-12 big terms you think fit your domain (if 
> you only have 4-5 to share, fewer is okay)
> - open source ci
> - ?
>
> At least 3 competitors
> - Jenkins
> - ?
>
> Any other input on positioning, offerings, etc. that you think will 
> help best filter for relevance
> - ?
>
> Cheers,
> Jimmy
>

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